Evergreen Event Marketing Strategy for Lasting ROI
Most events die the day after. Or maybe a week after that LinkedIn post which trends for a few days and then fade from the timelines.…
Read article ↗
Ideas and perspective
Practical thinking on marketing leadership, digital strategy and building a more visible business.
Most events die the day after. Or maybe a week after that LinkedIn post which trends for a few days and then fade from the timelines.…
Read article ↗
Last updated: February 2026 Most Kenyan organisations don’t have a marketing problem. No. They have a business visibility problem. You lose deals not because your service…
Read article ↗
If you run a serious business in Kenya, you’ve probably said some version of: That middle is exactly where fractional marketing shines. Not vibes. Not “let’s…
Read article ↗
They say good things take time. Well, this one took its sweet time. It started with dishing out advice to my colleagues and friends over the…
Read article ↗
For founders, operators, and owner-led brands who want clarity, trust, and real results. Marketing in Kenya has never been more confusing. From large creative agencies to…
Read article ↗